Oakridge Training and Consulting
Training and Consulting business Oakridge wished to raise its profile outside of its client base. The company was reliant upon a large proportion of its business from a few clients and the company needed to position itself in the north west business community and wider afield as a leading provider of motivational and inspirational management training and to build the brand as a name synonymous with excellence.
Acumen worked to communicate the key values of Oakridge – integrity, excellence and client focused, highlighting points of differentiation. Activity includes:
- Feature and case study material
- News stories to support Oakridge’s profile and to generate comment
- Quarterly e-newsletter – showcasing Oakridge’s current work
- Website – development of a new look website
- Corporate brochure – development of a timeless piece of print
A higher profile within the UK trade press and north west business community has helped Oakridge widen its client portfolio.
"Acumen has added considerable value to our PR activities and has secured publication of several articles in national business press"